A Snob's Guide to What's New in the Hamptons This Summer (2024)

Our guide to the hotels, restaurants, spas, and stores gracing the East End this season.

By Annie Goldsmith
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Every item on this page was chosen by a Town & Country editor. We may earn commission on some of the items you choose to buy.

For the past few summers, the Hamptons have felt busier than ever. With remote work and summer Fridays, any weekend can be a long weekend if you catch the Jitney (or the Blade ‘copter) on time.

Lifelong Hamptonites agree. “Thursday is really the new Friday,” said Kim Murstein, who co-hosts Excuse My Grandma, a popular TikTok account and podcast, and spends the summer with her parents in Sagaponack and grandparents in East Hampton.

To capture the ever increasing crowds, Hamptons hotels and restaurants are remodeling, relaunching, and reintroducing themselves. That’s alongside a crop of newcomers and a solid chunk of New York City mainstays following their customers down Highway 27-A.

So, whether you're delighted or devastated that Zero Bond hasn’t been able to open in East Hampton yet, we’ve gathered options to spice up your summer rotation.

Arthur & Sons

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A new outpost of the popular West Village Italian-American restaurant Arthur & Sons opened in Bridgehampton in May. It’s “for anyone wanting a full Italian-style meal but also a lively atmosphere,” said Andrew Warren, the socialite and content creator.

Casa Sereña at The Surf Lodge

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The sceney Hamptons party spot needs no introduction—everyone from the Kardashians to Jimmy Buffet have been spotted at the beachside hotel-meets-concert venue. But, this year, the hotspot added a new restaurant, Casa Sereña at The Surf Lodge, serving a Mediterranean-Asian inspired menu—think mezze, seafood towers and crudos. Afterwards, catch a concert outside; this year’s lineup includes Diplo (July 4) and Duke Dumont (August 24).

Dôen

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The California brand, known for breezy dresses and lacey tops often has a line outside its West Village outpost. Expect the new Sag Harbor spot to be equally popular, as Hamptonites rush to secure their beach cover ups.

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Gurney's Montauk

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Gurney’s is a Hamptons standby, but this summer it's exploring a high fashion collab. Dolce & Gabbana is revamping the hotel’s Beach Club and East Deck outdoor area, from the decor to the co*cktails, giving the whole place an air of the Amalfi Coast. The takeover begins July 4th weekend.

Khaite

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Perhaps you’re still trying to get your hands on Khaite’s sheer ballet flats. It’s worth trying the brand’s new East Hampton store—one of just three Khaite stores worldwide—that opened in May.

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Little Charli

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The West Village pizza joint Little Charli opened in the Hamptons with Roman-style pizzas and late night hours. Closing time is at 4am on Friday and Saturday nights—a rarity for East Hampton.

MadHappy

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The Los Angeles-based streetwear company, popular with celebrities and teenage girls alike, opened a modern, airy popup shop in Southampton, perfect for grabbing some post-beach loungewear.

The Maidstone

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LDV Hospitality, best known for Scarpetta, took over the Maidstone, a 150-year-old East Hampton mainstay, and gave it a much needed upgrade and a new restaurant, LDV at the Maidstone, run by chef Jorge Espinoza. The restaurant aims to bring “Italian Summer” to the Hamptons with trademark pastas and an aperitivo hour. We’ll meet you there for a Spritz.

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Mavericks

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A new Montauk steakhouse from James Beard-nominated chef Jeremy Blutstein, Mavericks emphasizes local ingredients and an extensive wine list, with over 500 options. They also opened a beachside bar, Shark Bar, nearby for frozen co*cktails and a classic beachy menu.

Montauk Yacht Club

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The Montauk Yacht Club is yet another Hamptons classic that's had some tasteful work done. The hotel is under new management: Proper Hospitality, known for spots like the Santa Monica Proper in Los Angeles. The rooms are beachy and modern, and guests can spend time at the hotel’s two pools or tennis, volleyball, or padel courts. There's also a new restaurant and bar, the seafood-forward Ocean Club Montauk.

The Rams Head Inn

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Venturing up to Shelter Island, the Rams Head Inn is also under new ownership and just went through a significant remodel. The resort now has a new dock, beach dining and a beach bar, all off the property’s 900-ft private beach.

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The Reform Club

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The boutique Amagansett hotel is bringing back its Meeting House restaurant, which closed in 2017. Replacing Wölffer Kitchen, the eatery's new menu includes crowd favorites like macaroni and cheese and a raw bar, as well as a prime steak dinner option. Meeting House is also the headquarters for Pop Up Bagel's summer residency, dishing out the TikTok-famous, pull apart bagels every weekend morning.

The Row

The Row and the Hamptons are a match made in fashion heaven, so it’s no surprise that the brand set up shop Out East in the former Tiina the Store space.

Ruschmeyers

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The campground-style Montauk hotel starts the season with two new food and beverage offerings: Placēbö, a Puerto Rican New American fusion restaurant (pictured), and Don Jaguar’s, a speakeasy with co*cktails and small bites. The 19-room hotel also got a refresh under hospitality group El Grupo SN, best known for Somewhere Nowhere and 9 Jones in Manhattan.

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Sag Harbor Tavern

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Chef Billy Durney, the owner of Red Hook Tavern and Hometown Bar-B-Que, opened up a spot in Sag Harbor, bringing his famous burger out East. It’s already a tough table to score—and if you’re a real pro, you’ll aim for one of the tufted booths.

Staud and Staud Sea

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Sarah Staudinger’s namesake brand opened up not one, but two shops in East Hampton. One for the main brand, Staud, with its chic sets and beaded handbags, and the other across the street for Staud’s swimwear line, Staud Sea.

Veronica Beard

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Do you really want to be the only Hamptons mom without a Veronica Beard blazer? The brand’s new store in East Hampton, filled with variations on linen and raffia, opened just before Memorial Day Weekend.

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Wayan & Ma•dé

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These two NYC hotspots are combining to pop up in the Hamptons. The Indonesian eateries from Chef Cédric Vongerichten, son of the famed Chef Jean-Georges Vongerichten, are holding court in East Hampton Wednesdays through Sundays until September 2.

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Annie Goldsmith

News Writer

Annie Goldsmith is the news writer for Town & Country, where she covers culture, politics, style, and the British royal family.

A Snob's Guide to What's New in the Hamptons This Summer (2024)

FAQs

What are the Hamptons explained? ›

The Hamptons, part of the East End of Long Island, consist of the towns of Southampton and East Hampton, which together compose the South Fork of Long Island, in Suffolk County, New York. The Hamptons are a popular seaside resort and one of the historical summer colonies of the northeastern United States.

What is the summer season in the Hamptons? ›

Visitors with aspirations for a longer summer in the Hamptons typically rent either on a monthly basis or for the summer season from Memorial Day to Labor Day.

What is unique about the Hamptons? ›

The Hamptons is known for everything from beaches to art museums to hedges that grow higher than summertime temperatures. Geographically speaking, it spans from Southampton to Long Island's tip, Montauk—aka the end of the world, per Instagram. Looking for travel tips?

Do people love in the Hamptons year round? ›

Though seen largely through rosé-colored glasses, the truth is that Hamptons life, unlike Balsam Farms corn, is anything but a seasonal affair. The area's innate draws have long cultured a year-round society, amplified by their shockingly convenient proximity to Manhattan.

Which is the richest part of the Hamptons? ›

We begin our journey one of the most luxurious streets in the Hamptons, Town Line Road in Wainscott. Located on the border of Wainscott and Sagaponack, Town Line Road is home to some of the wealthiest and most powerful individuals in the country.

Is the Hamptons Republican? ›

The Town of East Hampton and Town of Southampton, as well as the City of Glen Cove and City of Long Beach, have elected both Republican and Democratic majorities in the last two decades.

Is summer in the Hamptons scripted? ›

Amazon Prime Video is splashing into summer with Forever Summer: Hamptons, joining the world of unscripted reality TV with this highly anticipated new show.

Are the Hamptons still cool? ›

Now, though—especially since the pandemic began—the Hamptons have lost a bit of their cool factor, and even personalities like Martha Stewart have moved out of the area. Part of the reason for the younger generation's break with the Hamptons is simply due to them not being able to afford it there.

What do you wear in the Hamptons in the summer? ›

In the Hamptons, style is everything. Channel the chic beach vibe with flowy skirt or maxi dresses and floppy hats to keep you cool under the sun. For a more polished look, opt for crisp linen shirts and tailored shorts, perfect for exploring the charming streets and boutiques.

What is the nicest town in the Hamptons? ›

10 Best Towns and Villages in The Hamptons
  • Westhampton.
  • Southampton.
  • Sag Harbor.
  • Bridgehampton.
  • East Hampton.
  • Amagansett.
  • Montauk.
  • North Fork.

What is the etiquette for the Hamptons? ›

Local Etiquette

The Hamptons is more than just a tourist destination—it's home to a relaxed community of fulltime and seasonal residents. Please be mindful of the local etiquette: keep noise levels down, respect private property signs, keep our beaches clean, and always tip your servers and staff.

Why do people leave the Hamptons? ›

A slew of factors — extremely expensive housing costs (high even for the Hamptons), strict rules around how many people can share a home, a crackdown on nightlife and the pandemic fueling more people with children to live there year round — combined to make the summer resort less desirable among everyday 20- and 30- ...

Which part of the Hamptons is the fanciest? ›

Southampton. Southampton is known for its grand mansions, upscale boutiques, and trendy restaurants. It's home to some of the most beautiful beaches in the Hamptons, including the infamous Cooper's Beach.

Which part of the Hamptons do celebrities live? ›

Of all the towns out east, East Hampton is the one of most desirable zip codes among the monied set. The town, around 105 miles from Midtown Manhattan, is home to celebrities and business tycoons alike. We've put together a list of A-list homes in East Hampton with some help from our friends at Hampton Star Map.

Which part of the Hamptons is most popular? ›

Let's explore eight of Hampton's most sought-after hamlets.
  1. Amagansett. If you're looking for a casual, beach town to keep a low profile, then Amagansett may be just the place for you. ...
  2. East Hampton. ...
  3. Bridgehampton. ...
  4. Sagaponack. ...
  5. Southampton. ...
  6. Springs. ...
  7. Water Mill. ...
  8. Wainscott.

Why are the Hamptons such a big deal? ›

The area quickly became known as a playground for the rich and famous, with residents including the Vanderbilts, the Astors, and the Rockefellers. In the early 20th century, the Hamptons continued to attract wealthy visitors, but also became a popular destination for artists and writers.

What defines Hamptons style? ›

Nowdays, the term 'Hamptons Style' means light, bright interiors with an effortless yet sophisticated vibe. Colours of the coast, like blues, whites, creams and soft yellows are used to bring a beachy feel without the kitsch.

Why are the Hamptons called that? ›

The English toponymist P. H. Reaney has suggested that the name element Hampton may derive from: Old English hām + tūn – "village with a home farm". Old English hamm + tūn – "village with a flood-meadow or pasture".

What do you call people who live in the Hamptons? ›

But they eventually dropped “Hamptonian” from its name, and focused on the rest of Long Island, in addition to the Hamptons. So, back then we were Hamptonians, but now we're Hamptonites.

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